Most SaaS MVPs fail not because of engineering, but because of scope. Here is the playbook we use with every founder we work with.
Week 1–2: Discovery & scope lock
Week 3–4: Design system + clickable prototype
Week 5–8: Build core loop (auth, billing, main feature)
Week 9–10: Onboarding + analytics
Week 11–12: Launch to first 10 customers
We keep scope brutally tight and focus every week on the one thing that moves the needle.