Most SaaS MVPs fail not because of engineering, but because of scope. Here is the playbook we use with every founder we work with.
**Week 1–2:** Discovery & scope lock
**Week 3–4:** Design system + clickable prototype
**Week 5–8:** Build core loop (auth, billing, main feature)
**Week 9–10:** Onboarding + analytics
**Week 11–12:** Launch to first 10 customers
We keep scope brutally tight and focus every week on the one thing that moves the needle.
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